Handbook of public relations / Skinner ... [et al.].

Contributor(s):

Material type: Text

TextPublication details: Cape Town : Oxford University Press Southern Africa, c2007.Edition: 8th edDescription: 399 p. : ill., forms ; 24 cmISBN:

9780195980226 (pbk.)
0195980220 (pbk.)

Other title:

Public relations

Subject(s):

Public relations -- South Africa

DDC classification:

659.20968 22

LOC classification:

HD59 .S46 2007

Contents:

Fundamentals of public relations -- Public relations and the media -- The techniques of public relations -- Doing it right : a practical guide to protocol, business etiquette, and handling special events.

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	MAIN General	AUE Library Collection	HD59 .S46 2007 (Browse shelf(Opens below))	1	Available		10048921

Rev. ed. of: The handbook of public relations / Chris Skinner & Llew von Essen. 3rd ed. c1991.

Includes bibliographical references and index.

"PRISA library list": p. 380-386.

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