The business of media distribution : monetizing film, TV, and video content / Jeff Ulin.
Material type:
TextPublication details: Burlington, MA : Focal Press, c2010.Description: xvii, 509 p. : ill. ; 23 cmISBN: - 9780240812007
- 024081200x
- PN1995.9.M29 U45 2010
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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MAIN General | AUE Library Collection | PN1995.9 .M29 U45 2010 (Browse shelf(Opens below)) | 1 | Available | 10033951 |
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| PN1995.9 .D6 R33 2009 Directing the documentary / | PN1995.9.I55 I47 2014 Impure cinema : | PN1995.9.M29 K47 2009 Film marketing | PN1995.9 .M29 U45 2010 The business of media distribution : | PN1995.9.P7 D36 1999 The world of film and video production: aesthetics and practices | PN1995.9.P7 G448 2009 Directing the story : | PN1995.9.P7 H37 2008 The art of the storyboard : |
Includes bibliographical references and index.
Market opportunity and segmentation : the diverse role of studios and networks -- Intellectual property assets enabling distribution : the business of creating, marketing, and protecting an idea -- Financing production : studios and networks as venture capitalists -- Theatrical distribution -- The home video business -- Television distribution -- Internet distribution, downloads, and on-demand streaming : a new paradigm -- Ancillary revenues : merchandising, video games, hotels, transactional video-on-demand, airlines, and other markets -- Marketing -- Making money : net profits, Hollywood accounting, and the relative simplicity of online revenue sharing.
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