Essentials of marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.
Material type: TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill, c2003.Edition: 9th edDescription: 624, 29 p. ; ill. ; 28 cmISBN:- 0072464208 (alk. paper)
- 0071198695 (international : alk. paper)
- HF5415 .M378 2003
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Books | MAIN General | AUE Library Collection | HF5415 .M378 2003 (Browse shelf(Opens below)) | 2 | Available | 10025461 | |||
Books | MAIN General | AUE Library Collection | HF5415 .M378 2003 (Browse shelf(Opens below)) | .STAFF. .CIRCNOTE. | 1 | Available | 10025291 |
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HF5415 .M297453 2005 Marketing principles and best practices / | HF5415 .M297453 2005 Marketing principles and best practices / | HF5415 .M378 2003 Essentials of marketing : | HF5415 .M378 2003 Essentials of marketing : | HF5415 .P75 2014 Principles of marketing / | HF5415.R 30 2023 أساسيات ومبادئ التسويق الاجتماعي والالكتروني / | HF5415 .S73 1981 Fundamentals of marketing / |
Includes bibliographical references and indexes.
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