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Creative strategy in advertising / Bonnie L. Drewniany, A. Jerome Jewler.

By: Contributor(s): Material type: TextTextPublication details: Boston, MA, USA : Thomson/Wadsworth, c2008.Edition: 9th edDescription: 332 p. : ill. ; 26 cmISBN:
  • 9780495096207
Subject(s): LOC classification:
  • HF5825  .J46 2008
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Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books MAIN General AUE Library Collection HF5825 .J46 2008 (Browse shelf(Opens below)) 1 Available 10024811
Books Books MAIN General AUE Library Collection HF5825 .J46 2008 (Browse shelf(Opens below)) 2 Available 10024821
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HF5825 .B69 2008 Copywriting / HF5825 .B69 2008 Copywriting / HF5825 .J46 2008 Creative strategy in advertising / HF5825 .J46 2008 Creative strategy in advertising / HF5826.5 .M37 2011 Media flight plan 6: HF5826.5 .M37 2011 Media flight plan 6: HF5826.5 .S57 2010 Advertising media planning /

Jewler's name appears first on the previous edition.

Includes bibliographical references and index.

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