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Business to business marketing management : a global perspective / Alan Zimmerman and Jim Blythe.

By: Contributor(s): Material type: TextTextPublication details: Abingdon, Oxon Routledge, 2018.Edition: 3rd edDescription: 438 p. : ill. ; 27 cmISBN:
  • 9781138680753 (hbk. : alk. paper)
  • 9781138680760 (pbk. : alk. paper)
Subject(s): Additional physical formats: Online version:: Business to business marketing managementDDC classification:
  • 658.8/04 23
LOC classification:
  • HF5415.13 .B565 2018
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books MAIN General AUE Library Collection HF5415.13 .B565 2018 (Browse shelf(Opens below)) Available 14084141

Includes bibliographical references and index.

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