Media management and live experience : sports, culture, entertainment and events / Alex Connock.

By:

Connock, Alex [author.]

Material type: Text

TextLanguage: English Publisher: London ; New York, NY : Routledge, 2024Edition: First editionDescription: xiii, 370 pages : illustrations ; 25 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9781032563657
9781032563671

Subject(s):

Additional physical formats: Online version:: Media management and live experienceLOC classification:

GT3405 .C627 2024

Contents:

Section A: the power of live experience -- Introduction: you really had to be there -- Standard business models in live experience -- Section B: live sports -- Sports clubs -- Sports leagues -- Global sports events -- Individual sports -- Sports betting -- Section C: live entertainment -- Theatre -- Live comedy -- Live music and tours -- Classical concerts -- Section D: live events -- Festivals -- Live TV events -- Conventions and trade shows -- Section E: live culture -- Museums and art galleries -- Theme parks -- Immersive future.

Summary: "Global and authoritative, this textbook maps modern, live experience media, the categories that thrive on real-time engagement and human connection - even in the age of synthetic content, AI and the Metaverse. Sports and sports betting, festivals, comedy, concerts, tours and theme parks are covered - plus theatre, trade events, conventions, museums and galleries and immersive media. With class questions, a quiz, summaries and slides for each chapter, this is a guide and course structure for anyone at university level or in industry studying the media, music, entertainment, events, exhibitions, sports, social media or gambling industries"-- Provided by publisher.

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	MAIN College of Media and Mass Communication (CMMC)	College of Media and Mass Communication (CMMC)	GT3405 .C627 2024 (Browse shelf(Opens below))	1	Available		9990666

Includes bibliographical references and index.

"Global and authoritative, this textbook maps modern, live experience media, the categories that thrive on real-time engagement and human connection - even in the age of synthetic content, AI and the Metaverse. Sports and sports betting, festivals, comedy, concerts, tours and theme parks are covered - plus theatre, trade events, conventions, museums and galleries and immersive media. With class questions, a quiz, summaries and slides for each chapter, this is a guide and course structure for anyone at university level or in industry studying the media, music, entertainment, events, exhibitions, sports, social media or gambling industries"-- Provided by publisher.

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