Visual coexistence : informationdesign and typography in the intercultural field / editors, Ruedi Baur and Ulrike Felsing.

Contributor(s):

Material type: Text

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9783037786130
3037786132

Subject(s):

Contents:

Multilingual typography: juxtaposing Chinese and Latin characters -- On visual translation: research on informationdesign in the intercultural field -- Multilingual typography: juxtaposing Arabic and Latin characters.

Summary: "Today, designers in all cultures are concerned with the question of how to promote global understanding while maintaining the diversity of languages and writing systems. Ruedi Baur and his research team investigate and analyze visual graphics from different cultures and identify their specific principles of representation. The research was preceded by a comprehensive case study on the coexistence of Chinese and Latin, and Arabic and Latin script. Starting from the question of the conditions for the coexistence of different writing systems, this study extends intercultural visual communication to include knowledge graphics. The publication provides the knowledge and skills necesary to develop an appropriate, differentiated design for the global context"--Page 4 of cover.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	MAIN General	AUE Library Collection	P93.5 .V57 2020 (Browse shelf(Opens below))	Available		14086069
Books	MAIN General	AUE Library Collection	P93.5 .V57 2020 (Browse shelf(Opens below))	Available		14086031

Includes bibliographical references.

"Today, designers in all cultures are concerned with the question of how to promote global understanding while maintaining the diversity of languages and writing systems. Ruedi Baur and his research team investigate and analyze visual graphics from different cultures and identify their specific principles of representation. The research was preceded by a comprehensive case study on the coexistence of Chinese and Latin, and Arabic and Latin script. Starting from the question of the conditions for the coexistence of different writing systems, this study extends intercultural visual communication to include knowledge graphics. The publication provides the knowledge and skills necesary to develop an appropriate, differentiated design for the global context"--Page 4 of cover.

English and Chinese.

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