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Business to business marketing : a value-driven approach / Wim G. Biemans.

By: Material type: TextTextPublication details: Maidenhead : McGraw Hill Education, 2010.Description: xxii, 362 p. : ill ; 27 cmISBN:
  • 9780077121891
Subject(s): LOC classification:
  • HF5415.3 .B54 2010
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books MAIN General AUE Library Collection HF5415.3 .B54 2010 (Browse shelf(Opens below)) 1 Available 10025721
Books Books MAIN General AUE Library Collection HF5415.3 .B54 2010 (Browse shelf(Opens below)) 2 Available 10025711

Includes bibliographical references and index.

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