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Understanding digital marketing : marketing strategies for engaging the digital generation / Damian Ryan & Calvin Jones.

By: Contributor(s): Material type: TextTextPublication details: London ; Philadelphia : Kogan Page, 2009.Description: xii, 276 p. : ill ; 25 cmISBN:
  • 9780749453893
Subject(s): LOC classification:
  • HF5415.1265 .R93 2009
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books MAIN General AUE Library Collection HF5415.1265 .R93 2009 (Browse shelf(Opens below)) 1 Available 10026481

Includes bibliographical references (p. [269]-271) and index.

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