Innovation and entrepreneurship : practice and principles / Peter F. Drucker.
Material type: TextPublication details: New York : HarperBusiness, 1993, c1985.Edition: 1st HarperBusiness edDescription: ix, 277 p. ; 21 cmISBN:- 9780060851132
- HD2346.U5 D78 1993
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | MAIN General | AUE Library Collection | HD2346.U5 D78 1993 (Browse shelf(Opens below)) | 1 | Available | 10016371 |
"A hardcover edition of this book was published by Harper & Row Pub. in 1985" -- verso of t.p.
Includes bibliographical references (p. 267-268) and index.
Introduction: The entrepreneurial economy --- The practice of innovation -- The practice of entrepreneurship -- Entrepreneurial strategies.
This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline that explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. Superbly practical, Innovation and Entrepreneurship explains what established businesses, public service institutions, and new ventures need to know and do to succeed in today's economy. -- Back cover.
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