Encyclopedia of sports management and marketing / (Record no. 20254)

MARC details
000 -LEADER
fixed length control field 01837cam a22002774a 4500
001 - CONTROL NUMBER
control field a5398
003 - CONTROL NUMBER IDENTIFIER
control field SIRSI
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110513s2011 caua be 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011019185
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781412973823 (hardback)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1412973821 (hardback)
035 ## - SYSTEM CONTROL NUMBER
System control number (Sirsi) a5491
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number GV713
Item number .E53 2011
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 796.06/9
Edition information 23
245 00 - TITLE STATEMENT
Title Encyclopedia of sports management and marketing /
Statement of responsibility, etc. general editors, Linda E. Swayne, Mark Dodds.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Thousand Oaks, Calif. :
Name of publisher, distributor, etc. Sage Publications, Inc,
Date of publication, distribution, etc. c2011.
300 ## - PHYSICAL DESCRIPTION
Extent 4 v . (xxxvi, 1858 p.) :
Other physical details ill. (some col.) ;
Dimensions 29 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note V. 1. A-E -- v. 2. E-M -- v. 3. N-S -- v. 4. S-Z, Index.
520 ## - SUMMARY, ETC.
Summary, etc. "This four-volume set introduces, on the management side, principles and procedures of economics, budgeting and finance; leadership; governance; communication; business law and ethics; and human resources practices; all in the sports context. On the marketing side this reference resource explores two broad streams: marketing of sport and of sport-related products (promoting a particular team or selling team- and sport-related merchandise, for example), and using sports as a platform for marketing non-sports products, such as celebrity endorsements of a particular brand of watch or the corporate sponsorship of a tennis tournament. Together, these four volumes offer a comprehensive and authoritative overview of the state of sports management and marketing today, providing an invaluable print or online resource for student researchers"--
Assigning source Provided by publisher.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sports
General subdivision Management
Form subdivision Encyclopedias.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sports administration
Form subdivision Encyclopedias.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sports
General subdivision Marketing
Form subdivision Encyclopedias.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Swayne, Linda E.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Dodds, Mark.
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     AUE Library Collection MAIN MAIN General   GV713 .E53 2011 V.1 10061731 03/13/2021 1 11/19/2019 Reference book
    Library of Congress Classification     AUE Library Collection MAIN MAIN General   GV713 .E53 2011 V.2 10061591 03/13/2021 1 11/19/2019 Reference book
    Library of Congress Classification     AUE Library Collection MAIN MAIN General   GV713 .E53 2011 V.3 10061821 03/13/2021 1 11/19/2019 Reference book
    Library of Congress Classification     AUE Library Collection MAIN MAIN General   GV713 .E53 2011 V.4 10061811 03/13/2021 1 11/19/2019 Reference book