The fundamentals of branding / (Record no. 23486)

MARC details
000 -LEADER
fixed length control field 00683nam a2200205 4500
001 - CONTROL NUMBER
control field a7592
003 - CONTROL NUMBER IDENTIFIER
control field SIRSI
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131222n2009 000 0 eng u
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9782940373987 (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (Sirsi) a8482
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1255
Item number .D38 2009
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Davis, Melissa
245 14 - TITLE STATEMENT
Title The fundamentals of branding /
Statement of responsibility, etc. Melissa Davis
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Lausanne :
Name of publisher, distributor, etc. AVA Academia ;
Place of publication, distribution, etc. La Vergne, TN :
Name of publisher, distributor, etc. Distributed in the USA & Canada by Ingram Publisher Services,
Date of publication, distribution, etc. c2009
300 ## - PHYSICAL DESCRIPTION
Extent 183 p. :
Other physical details ill. (chiefly col.) ;
Dimensions 23 cm
490 1# - SERIES STATEMENT
Series statement AVA academia series
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Branding (Marketing)
830 ## - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title AVA academia
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Date due Date last seen Copy number Price effective from Koha item type Public note
    Library of Congress Classification     AUE Library Collection MAIN MAIN General 12/22/2013 169.32   HF5415.1255 .D38 2009 12013961 01/31/2017 11/19/2019 1 11/19/2019 Books CHECKEDOUT