Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk ; in collaboration with Joseph Wisenblit
Material type: TextPublication details: Upper Saddle River, N.J. : Pearson Education/Prentice Hall, c2010Edition: 10th edDescription: xviii, 518 p., [55] p. : ill. (some col.) ; 29 cmISBN:- 9780137006700
- HF5415.32 .S35 2010
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HF5415.32 .C65866 2011 Consumer behavior knowledge for effective sports and event marketing / | HF5415.32 .E527 1997 The emerging high-tech consumer : | HF5415.32 .S35 2010 Consumer behavior / | HF5415.32 .S35 2010 Consumer behavior / | HF5415.32 .S35 2010 Consumer behavior / | HF5415.32 .S35 2015 Consumer behavior / | HF5415.32 .S35 2015 Consumer behavior / |
Global edition
Includes bibliographical references and indexes
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