A branded world : adventures in public relations and the creation of superbrands / Michael Levine.

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Material type: Text

TextPublication details: Hoboken, N.J. : J. Wiley, c2003.Description: xi, 260 p. ; 24 cmSubject(s):

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	MAIN General	AUE Library Collection	HD69.B7 L486 2003 (Browse shelf(Opens below))	1	Available		10058701

Includes bibliographical references (p. 253) and index.

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