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Marketing 4.0 : moving from traditional to digital / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.

By: Contributor(s): Material type: TextTextPublication details: Hoboken, New Jersey : Wiley, 2017.Description: xix, 184 p. : ill. ; 24 cmISBN:
  • 9781119341208
Other title:
  • Marketing four point zero
Subject(s): LOC classification:
  • HF5415 .K68 2017
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Holdings
Item type Current library Collection Call number Copy number Status Notes Date due Barcode
Books Books MAIN General AUE Library Collection HF5415 .K68 2017 (Browse shelf(Opens below)) 1 Available CHECKEDOUT 14056001
Books Books MAIN General AUE Library Collection HF5415 .K68 2017 (Browse shelf(Opens below)) 2 Available 14056011
Books Books MAIN General AUE Library Collection HF5415 .K68 2017 (Browse shelf(Opens below)) 3 Available 14056031
Books Books MAIN General AUE Library Collection HF5415 .K68 2017 (Browse shelf(Opens below)) 4 Available 14056041

Includes index.

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