Effective marketing : principles and practice / Jacqueline Bishop.

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Material type: Text

TextPublication details: Liverpool : Liverpool Business Pub., 2002.Description: x, 220 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	MAIN General	AUE Library Collection	HF5415 .B57 2002 (Browse shelf(Opens below))	1	Available		10021781

Includes bibliographical references (p. 207-209) and index.

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