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1.
Building strong brands / David A. Aaker. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Free Press, c1996
Availability: Items available for loan: MAIN (1)Call number: HD69.B7 A216 1996.

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2.
Managing brand equity : capitalizing on the value of a brand name / David A. Aaker. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Toronto : New York : Free Press ; Maxwell Macmillan Canada ; Maxwell Macmillan International, c1991
Availability: Items available for loan: MAIN (1)Call number: HD69.B7 A22 1991.

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