Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack.
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TextPublication details: Upper Saddle River, N.J. ; London : Pearson, c2010.Edition: 4th edDescription: 478 p. : ill. (chiefly col.) ; 28 cmISBN: - 9780138157371
- 0138157375
- TK5105.5 .D38257 2010
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MAIN General | AUE Library Collection | TK5105.5 .D38257 2010 (Browse shelf(Opens below)) | 1 | Available | 10015871 | ||
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MAIN General | AUE Library Collection | TK5105.5 .D38257 2010 (Browse shelf(Opens below)) | 2 | Available | 10001781 | ||
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MAIN General | AUE Library Collection | TK5105.5 .D38257 2010 (Browse shelf(Opens below)) | 3 | Available | 10021391 | ||
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MAIN General | AUE Library Collection | TK5105.5 .D38257 2010 (Browse shelf(Opens below)) | 4 | Available | 10025661 |
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| TK5105.5 .D3825 2003 Enhanced Network+ guide to networks / | TK5105.5 .D38257 2010 Integrated advertising, promotion, and marketing communications / | TK5105.5 .D38257 2010 Integrated advertising, promotion, and marketing communications / | TK5105.5 .D38257 2010 Integrated advertising, promotion, and marketing communications / | TK5105.5 .D38257 2010 Integrated advertising, promotion, and marketing communications / | TK5105.5 .D38257 2010 Network+ guide to networks / | TK5105.5 .D38257 2010 Network+ guide to networks / |
Previous ed.: 2007.
Includes bibliographical references and indexes.
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